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By Ford Denny on 11/28/2012 8:49 AM

On Monday, we found out that Ambrose, Rollins & Reigns were going by the name of “The Shield.” And while that isn’t the greatest name they could’ve thought of, it works. Why does it work? These guys are great. They don’t need a cool, catchy name; they’ll get by on just talent. When Ambrose talked in that pre-tape promo, he oozed superstardom. Rollins didn’t come across as strong as Ambrose, but that’s just my opinion. Reigns talked the perfect amount, very little. There can’t be three talkers that just wouldn’t work at all.

It looks as though Ambrose will be the main talker, Rollins will add something, and Reigns will finish it off quickly. This is different from what has happened in the past. If you take a look at groups in the past, they used to pass the microphone around so every could talk. People will get confused and bored with all that talking. As long as they can keep it with Ambrose being the main talker, the sky is the limit for these guys.

Here’s where I might get a little worried…

In my opinion, this group needs to be aligned with CM Punk. Now, I know you might be thinking, “If these guys are so talented, why do they need it?” Simple answer: it keeps them from getting lost in the shuffle. It feels like they’ll continue to hint around it for a few weeks before its official that The Shield is indeed with CM Punk.

Then all bets are off and this team will be headed to the stars.

There’s something that people need to realize, the WWE is trying to create new stars. The Internet tends to constantly kill them for not “creating” new stars. I feel there’s been a solid effort at trying to do that. Here’s another attempt by the WWE to create new stars. They’ve kept these young guys at the developmental level for a while now, and picked their spots to bring them up to the show.

The Shield, Sandow, Rhodes, Cesaro, Ryback, Daniel Bryan, Ziggler, Primetime Players, The Miz, Sheamus, Barrett & I’ll even throw in Punk. What do these guys have in common? They are young, being built slowly/properly, thee can work, and they are the future of the business, and stars in their own right. Are they on network TV shows? Not yet, but this isn’t 1998, and the times have changed. Does that mean these guys aren’t stars? Not quite. They are performing in front of sold out crowds, there are 3-4 million people watching every Monday night, these guys are stars.

The future is here and it is great.

Ford Denny has been writing for PW Insider since February, 2012 and since 2007, hosts The Ford Show on every Wednesday at 8pm/ET. Contact Ford VIA Twitter @theFORDshow or Email: